Analysis on smoke or beat your wife

This commercial makes fun of what tobacco companies say. Tobacco companies said that if people don't smoke they are more likely to beat their wives. This commercial is using a funny song to bring in the viewers attention. The song is also catchy so people can remember it. The audience for this commercial is anyone that smokes. This commercial shows a wide range of people so they can connect with many viewers. Mostly the commercial shows the woman's reaction to show how ridiculous the words of the song is. Tobacco companies would say anything to keep someone addicted to smoking. The props used is inflated women dolls that are like punching bags. The advertiser decided to use these props to show that women should never be hit with or without smoking. This commercial wants the viewers to feel like that Tobacco companies are ridiculous in saying that smoking may cause less people to beat their wives.